what is the societal marketing concept

Below attached is part 1 of the paper  In Part 1, you selected an electronic medium and developed a visual timeline of its historical development as you examined the medium’s impact on human behavior
June 11, 2021
Please Do A Comment Base In This Answers. Write At Least 140 Words In Each Answer, Take Reference From (2013-2018) If Is Possible, Academic References Please Because The Teacher Check It Out One By One. SUSTANTIVE POST NEEDED
June 11, 2021

What is the Societal Marketing concept and how can a small business maximize it to its advantage? Please answer comprehensively in 300-400 words.

 

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