Individual Assessment- Homework (15%) Due Wednesday 7th April 2021 at 23:59
Turn-it in Submission
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1) Watch the video and summarize it. – (15 pts) 2) What is Starbucks business level strategy? Explain why. – (15 pts) 3) What is Starbucks strategic competitiveness, justify your answer. – (15 pts) 4) What is the relationship between Starbucks’ customers and its business level strategy? – (25 pts). 5) How can Starbucks’ BLS be used to position itself relative to the five forces of competition in a way
that helps the firm earn above average returns? – (30 pts).
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